BrandPost: Combatting the Watermelon Effect to Improve Digital Experience

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If organizations invest in digital experience management solutions to improve employee experiences, they must prioritize deep integration of that technology into the service desk and end-user computing tools. The reason: Both of these IT functions need the same high degrees of automation and real-time capabilities to actually go a step beyond analytics and achieve a positive change on the endpoint.While investing in experience management technology is a great first step toward delivering first-rate digital experiences, you must also focus on translating analytics into action for employees to actually see the benefit. Otherwise, you run the risk of experience management becoming a vanity project. Let’s take a closer look.To read this article in full, please click here

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If organizations invest in digital experience management solutions to improve employee experiences, they must prioritize deep integration of that technology into the service desk and end-user computing tools. The reason: Both of these IT functions need the same high degrees of automation and real-time capabilities to actually go a step beyond analytics and achieve a positive change on the endpoint.

While investing in experience management technology is a great first step toward delivering first-rate digital experiences, you must also focus on translating analytics into action for employees to actually see the benefit. Otherwise, you run the risk of experience management becoming a vanity project. Let’s take a closer look.

To read this article in full, please click here

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