BrandPost: Welcome to the subscription economy. Here’s how it can benefit your business.

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The age of the subscription economy has arrived. The concept is growing at a rapid pace across the US and Europe for services of all kinds. In the last decade, subscription models – such as Netflix for TV, Spotify for music, Adobe Creative Cloud for design services, and Ring for home security – have steadily weaved themselves into our everyday lives and businesses. Given the rapid pervasiveness of the model, it is clear that companies and individuals are realizing the many benefits of access to flexible, scalable technology on their terms.In the world of software, subscription models are radically disrupting the traditional perpetual licensing model and revolutionizing the way companies, partners, and customers work together.To read this article in full, please click here

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The age of the subscription economy has arrived. The concept is growing at a rapid pace across the US and Europe for services of all kinds. In the last decade, subscription models – such as Netflix for TV, Spotify for music, Adobe Creative Cloud for design services, and Ring for home security – have steadily weaved themselves into our everyday lives and businesses. Given the rapid pervasiveness of the model, it is clear that companies and individuals are realizing the many benefits of access to flexible, scalable technology on their terms.

In the world of software, subscription models are radically disrupting the traditional perpetual licensing model and revolutionizing the way companies, partners, and customers work together.

To read this article in full, please click here

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