e_business e_commerce strategy

Is your Website Making Sales Calls?

This white paper discusses using your web presence to build trust and turn online relationships into sales leads – perhaps, closing sales as well?

Using Wikis For Business

This paper defines and describes wikis – taking Wikipedia as an example – in depth and then discusses their use in the corporate context. The author argues that to understand wikis one must focus on two concepts – the simple web based multi-user document management technology and a management philosophy that encourages knowledge management rather than dictates it.

The Success and Failure of Pure Play e-Businesses

This research focuses on a simple question: why did Webvan fail and Peapod succeed? It uses four factors to compare the failure of one and the success of the other in the same market! The factors are: managerial decisions, logistical infrastructure, technological systems, and marketing strategies.

e-Business Model Analysis

This presentation provides an in depth discussion on e-business models – what are they and how to use them to generate business value.

Web Site Strategy Sample

This document presents a web site strategy for a fictitious company to illustrate the key factors to consider.