impact

This startup lets you subscribe to support an army of drones that’s planting millions of trees

Source: Fast Company Magazine On:

Read On

The new company, called Now, wants to make it easy for people to support the goal of globally planting a trillion more trees to help fight climate change.

If a trillion trees are planted on all of the land on the planet that’s available for reforestation, scientists have calculated that it could capture two-thirds of the carbon that humans have emitted since the industrial revolution. A new startup launched today with the wildly ambitious goal to plant those trees—and it plans to plant the majority using drones.

Read Full Story

This devastating back-to-school ad is designed to shock parents into action

Source: Fast Company Magazine On:

Read On

Sandy Hook Promise’s latest PSA shows what your kids new gear might really be used for if people don’t do something about gun violence.

“This year my mom got me the perfect bag for back to school,” one middle-school-aged boy tells the camera as he proudly pulls his backpack from a locker in what appears to be a typically upbeat and direct back-to-school commercial. “These colorful binders help me stay organized,” adds another girl, who is smiling as she sits behind a classroom desk.

Read Full Story

Think fake burgers are just for vegetarians? 95% of Impossible Foods’ customers are meat eaters

Source: Fast Company Magazine On:

Read On

The most popular “meat alternatives” are burgers, followed by nuggets

If you eat meat but you’ve recently tried a plant-based burger, you’re not alone. Impossible Foods, maker of fake meat products that look and taste like the real thing, estimates that 95% of its customers are omnivores. In a decade, these alternatives may make up 10% of the meat industry. Here’s how the category is gaining muscle.

Read Full Story

If your avocados are staying ripe longer, this might be why

Source: Fast Company Magazine On:

Read On

Apeel’s edible, invisible coating keeps produce ripe longer—and now it’s coming to more grocery stores across the country.

If you notice that the next avocado that you buy lasts longer than usual, there may be an invisible reason why. Kroger, the country’s largest grocery chain, is now stocking fruit treated with Apeel, an edible, plant-based coating that makes avocados last twice as long as usual; an avocado that would normally be ripe for two days now stays ripe for four.

Read Full Story

This new HP laptop is the first computer to use ocean-bound plastic

Source: Fast Company Magazine On:

Read On

Just a small bit of the computer is made from recycled bottles picked up from Haiti’s streets and waterways, but it signals the possibility of changing where we get the plastics for our electronics.

Inside a new notebook computer from HP, one component uses a new material: a blend of ABS, a standard type of plastic in computers, and PET recycled from plastic bottles that could have otherwise ended up in the ocean.

Read Full Story

When (not if) a global pandemic hits, we will not be ready

Source: Fast Company Magazine On:

Read On

The Global Preparedness Monitoring Board, a new, independent body that assesses how ready we are for a worldwide emergency, just released its first health preparedness report. Verdict: Not looking good.

It could happen at any moment—a pandemic with the potential to sweep across the globe in just 36 hours, wiping out 80 million people and irreversibly changing society. It would start like any other viral epidemic, with one infected person passing an airborne pathogen along to the next, until we hit a Black Death-level catastrophe that destroys a full 5% of the global economy.

Read Full Story

IBM just announced the 5 finalists in its competition to disrupt disaster aid

Source: Fast Company Magazine On:

Read On

The second year of its Call for Code contest features solutions from better mapping for aid deliveries to better health monitoring for first responders.

After a natural disaster hits, emergency responders can be overwhelmed with how to efficiently render aid. It’s not just the sheer volume of calls—or worse, a deafening silence if the communication grid goes down. There’s confusion about who needs help, where, and how to prioritize those needs to reach people safely.

Read Full Story

This ‘personal carbon sequestration’ device uses algae to remove CO2 from the air

Source: Fast Company Magazine On:

Read On

Just plug it into your office’s HVAC system and start removing emissions from the air.

In the future, your office might have an extra appliance next to the copy machine and the refrigerator: an algae bioreactor. Designed to fit inside offices and eventually sit on the rooftops throughout cities, it can capture as much carbon from the atmosphere as an acre of trees. And there’s an initial prototype already at work.

Read Full Story

How a grassroots group of moms helped push Walmart and other chains to act on guns

Source: Fast Company Magazine On:

Read On

Moms Demand Action for Gun Sense in America has led an aggressive push to make retail companies confront what it means for shoppers if people openly carry guns in their stores.

Walmart announced that it was “respectfully requesting” that customers no longer openly carry guns into its stores on September 3—a month after a gunman walked in a Walmart in El Paso, Texas, and shot 48 people, killing 22 victims. Kroger, the country’s largest grocery store chain, made the same request of customers a day later. Walgreens, CVS, and the grocery chains Wegmans, Aldi, Meijer, Publix, Albertsons, and Lucky followed. In total, 40 brands owned by those chains changed their policies within roughly a week.

Read Full Story

Could this half-bike, half-scooter create a new form of urban transit?

Source: Fast Company Magazine On:

Read On

The Oslo rides like a bike but has a throttle like a scooter, and is designed to get people who are skeptical of cycling out of their cars.

As electric scooters proliferate in cities, a new transportation company is arguing that we need to rethink micromobility—and that a scooter-inspired electric bike might be more likely to get people out of cars for short trips.

Read Full Story