This e-book discusses how the Internet has disrupted mass communications and the lessons learned from this transformation. These lessons must be grasped by those outside the media industry for they apply universally! (150 pages)
Ivy league has given in to the e-Business tsunami. Is this an isolated instance or a harbinger of things to follow?
This document provides guidance to the CxO to transform their business for the digital age. This guide to digital transformation defines and describes digital business, lays out the imperative for the CEO to transform their business to the digital age, discusses the options for implementation, and recommends a step by step approach for migration. Excellent Read!
This in-depth e-book walks you through the key steps in the formulation and implementation of an e-Business strategy. It also provides case studies to illustrate key e-strategy concepts. Excellent Read! (500 pages)
This presentation provides an overview of e-Business strategy – from concept to implementation. What is e-business strategy? What are the steps required to implement an e-strategy? (86 slides)
This presentation discusses network effect and their use in e-business strategy – create competitive differentiation and barriers to entry. How to create switching cost for customers? what are the key concepts in network economics and lock-in? how to calculate switching costs? what are the different types of lock-ins and some examples of business lock-in? (19 Slides)
This presentation discusses a global portal strategy in the context of localization – global company’s products and services tailored for a local audience.
This white paper discusses using your web presence to build trust and turn online relationships into sales leads – perhaps, closing sales as well?
This whitepaper aims to serve as a reference and planning tool for B2B Web 2.0/ social media initiatives by answering a simple question: How to leverage Web 2.0?
This document presents a web site strategy for a fictitious company to illustrate the key factors to consider.