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A primer on E-Metrics

This presentation provides an overview of some of the most important metrics related to e-business. Somewhat dated, but still relevant, these metrics will help you keep an eye on what matters in your online presence. Good read. Read On>>

Documents are in common file formats such as Microsoft Word (doc), Powerpoint (ppt), Excel (xls,csv,xlsx), and Adobe pdf.


A Practical Guide to Developing an e-Strategy An excellent step-by-step guide to creating an eStrategy, based on a real life example. Excellent Read!
A Primer on E-Business Strategy Dated, but good discussion on developing an eBusiness Strategy.
A Societal Perspective on E-business Adoption Do societal factors influence eBusiness results? The authors of this paper argue that they do.
An Overview of Wikis This presentation provides an in depth overview to Wikis and using them for knowledge management. The presentation introduces wikis and discusses: - ...
Building Brands Online  In general, marketers have realized the value of the internet ("online" is cool for a reason!) but have often thought of it as a "call to action...
Business Use of Social Networking  This quick card provides a good overview of key social networking sites (Facebook, Twitter, LinkedIn, Wiki, ...) and tools and their use for bus...
Business-to-Business (B2B) E-Commerce Basics  This paper provides a primer on Business-to-Business (B2B) E-Commerce - what is B2B e-commerce? How can small and mid sized businesses benefit f...
Case Study: Integrating e-Business Strategy Travel Agents are dead. Long Live Travel Agencies! How can "brick and mortar" businesses avoid extinction and turbo charge growth?
Compliance Management: The Business of Keeping the...  Digital Trust examines IT security as a technology strategy that plays both offense and defense, recognizing enhanced business value and cost sa...
Connecting Business Strategy and Business Models  This presentation makes the connection between business strategy and business models with examples. Good Read!
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