Creating Competitive Advantage with Information Technology


This series of presentations provides an in-depth guide to the number one issue on a CIO's agenda: business IT alignment. It defines the role of information technology in creating competitive advantage for the enterprise. Excellent Read! (~500 slides)


This presentation series on creating competitive advantage using information technology capability discusses the following topics:

  • What are the key components of information technology capability?
  • How does each component help in creating business value for the enterprise?
  • How should a CIO create, and manage information technology capability for business value?

The noteworthy feature of this discussion is the connection between bits, and bytes - systems, networks, databases, hardware, software etc. - with business value. Often, the discussion of business IT alignment focuses on a top down approach, this is a bottom up view to the issues that most CIOs who have grown up in technology will appreciate.




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