From CMO to CDO

  • February 15, 2022
  • Executive Editor - CIO Strategies

This research discusses emerging trends and makes predictions about the imperative for Chief Marketing Officers (CMO) . The focus is on how marketing is changing under the onslaught of the digital juggernaught. So, is the prediction,  "CMO is transforming into CDO", accurate? Read On!





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Related:
  1. Digital Transformation of the Chief Marketing Officer (CMO) Role
  2. The Rise of the Digital Chief Marketing Officer (CMO)
  3. Chief Digital Officer (CDO) Role and Responsibilities
  4. The Other CDO - Chief Data Officer
  5. How to make the CDO Role succeed?

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