The Ultimate Chief Digital Officer (CDO) Resource Library – Page 2

This paper tracks the digital shift and its impact on business making the case for digital savvy workforce, especially an Chief Digital Officer. Excellent Read!

This paper discusses the Chief Digital Officer role – what is a CDO? why is this position important? what does a CDO do? which industries and companies are early adopters of the CDO role? where is the CDO role headed? A good overview that a CIO can use to understand how it will affect their job responsibilities and how to transition into it if they so choose.

This paper presents an informed opinion on the rise of the Chief Digital Officer (CDO) Role. Specifically, it answers key questions about the role so one can understand the full impact of this role on the organization's journey moving into the digital world. Good discussion!

This articles discusses the factors driving the emerging C-Suite. New roles are proposed every day but how do they help shareholders? What are the skills needed to power today's C-Suite? An excellent discussion on the context of the rise of the Chief Digital Officer (CDO) and other similar roles being proposed.

This article discusses the need for a C-Suite role to manage customer value. The question is: how does the Chief Digital Officer role differ from this Chief Value Officer role being proposed? 

This paper discusses the tectonic shift in marketing and as a result the marketing organization that is occuring because of the digital tsunami – will the Chief Marketing Officer (CMO) role survive? will it be re-defined? how? An excellent discussion on the emerging role of the CMO.

This paper discusses the factors driving the success of the CDO role. A good discussion to prevent the recent spate of failures in the CDO role.