Social Media Marketing Best Practices
This presentation describes the social media marketing best practices at an educational institution – lessons can be applied to any industry.
June 7, 2011
Chapter
e-Business Case Studies Collection – Page 2
Case Study: Developing a Portal Strategy
This case study describes the steps to developing a portal strategy.
March 30, 2011
Web Portal Strategy Case Study
 This case study describes the creation and implementation of a web portal strategy.
December 1, 2010
Flickr Social Network Case Study
 Case study of Flickr to understand the growth of dynamic social networks
June 8, 2010
Why do e-Businesses Fail?
This paper analyzes the causes of e-Business failure and forcefully argues that it wasn’t just the lack of business models that caused the demise. It was "fatal attraction" that tripped up the upstarts – and will cause you to fail should you not learn from history! <br />
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What, you ask, is "fatal attraction" in the world of e-Business?
September 8, 2009
Maximizing Competitive Advantage through E-Business: A Comprehensive Case Study
This case study provides an in-depth look at using e-business strategies to gain a competitive edge, with practical examples and key insights for businesses aiming to thrive in the digital economy.
August 20, 2009
Case Study: e-Business in the Publishing Industry
Another discussion to help organizations away from "technology driven" eBusiness and on to the simple rule: "It’s the business model, stupid!"
June 5, 2009
Case Study: Adoption of eBusiness Within a Large Multinational
This paper presents the results of a case study into the management of change from e-business adoption by a globally distributed mining company. The case represents a large buyer organisation’s perspective on participation in an e-marketplace for the mining industry. Detailed case study analysis identified the facilitators of change essential
June 5, 2009
Case Study: Developing an eBusiness Strategy
It is well established that eBusiness influences its environment. How does the environment influence eBusiness is not as well understood. This excellent discussion factors in both when developing an eStrategy. MUST Read!
June 5, 2009
Impact of eStrategy on Supply Chain
This paper argues that the impact of online pharmacies will be greater on the information supply chain than on the physical supply chain for pharmaceutical products and that an effective strategy for online pharmacies will focus on the provision of information to the customer and building net enabled models that
June 5, 2009