Poster Child for Dot.com Failure
Boo.com burst into flames six months after launch but not before burning through $185M. So what happened to the promise of an exceptionally profitable website? This e_Business case study tries to find out!
e-Business Knowledge – Page 28
All Resources in: e-Business Knowledge
Most Famous Dot Com Failure?
This article discusses the demise of the hip online retailer Boo.com and culls lessons for existing and prospective e-tailers.
Marketing Capabilities for the Digital Age
BCG recently surveyed marketing executives from more than 30 companies to better understand how their organizations are dealing with the effects of digital media. This report presents an overview of the digital landscape, our survey findings, and guidelines for how different industries can get more from digital marketing.
The Value of Social Media
Social media is important to creating business value – just how important is it? This research paper answers that question. It introduces a "social media ecosystem" framework to help understand what businesses and customers accomplish using social media – using this as a basis to develop specific measures for activities that have a direct relationship with business value.
Implementing Business IT Alignment
This presentation makes the connection between business IT alignment and requirements analysis – the track from business strategy to systems implementation.
Business Model and Disruptive Technology
This presentation discusses scenario planning using business model analysis in response to a disruptive technology such as mobile computing.
e-business Model Framework
This presentation presents a framework for defining e-business models.
e-Business Models Explained
This presentation provides a framework to define and analyze e-Business models.
e_Business Models
This presentation provides a guick overview of e-business models – What is a business model? How to classify e-business models? How have e-business models evolved over time?
Complementary e_Business Models
This presentation provides a quick overview of e_business models and ways to combine multiple models to create business value.