Cisco Pays Big for New Ideas
Competitions from the likes of Microsoft and Virgin are sparking innovation and drawing thousands of contestants from around the world
e-Business Knowledge – Page 48
All Resources in: e-Business Knowledge
Internet Marketing Value Creation Framework
What is your marketing ROI? This paper helps answer that question.
eStrategy: Managing Your Brand Online
Have a proactive brand management strategy to manage your online reputation.
A Societal Perspective on E-business Adoption
Do societal factors influence eBusiness results? The authors of this paper argue that they do. Read On…
Can Social Media Advertising Work?
A new medium demands a new approach to advertising, one ad executive argues.
Thinking About e-Business Models
Learn how to create value through your e-business strategy by understanding the importance of an e-business model, not just a website. Discover the different types of e-business models in this insightful article.
Part II — Information-Based e-Business Models
Discover the Information e-Business model: disseminating public information on products, locations & contact details. Learn its value, competition & decisions organizations need to make.
Part III — Transaction-Based e-Business Models
Learn about the Transaction e-Business model, automating business processes and integrating with back-end systems. Discover its value, competition, and decisions organizations need to make in this insightful article.
e-Business ROI
What are the key factors in the business optimization of an e-commerce initiative? The rise and apparent demise of the internet has left us with
e-Business Marketing [e-Marketing]: What is it and Why is it Important?
Introduction: So far we have discussed the role of e-Business in shaping the business model of organizations and creating an e-Business Infrastructure. Our focus was
