Does eCommerce Matter?
This paper has good information on a variety of issues related to eCommerce – especially the need for and the role of someone to lead the "function" within a business. Good start on key issues.
e-Business Knowledge – Page 51
All Resources in: e-Business Knowledge
Internet as a Strategic Weapon
Creating barriers to entry or as the authors call it “lock outs” is an invaluable strategic maneuver. Can internet help? Absolutely, argue the authors! Good
Using the Internet as a Strategic Tool
Integrated eBusiness Strategy
eBusiness Strategy Case: Used Book Sellers
This case study shows how used book sellers solved their business problems using a multi-channel strategy.
Why Michael Porter Is Wrong about the Internet
"The Harvard strategy guru errs when he says partnerships erode competitive advantage, the author contends. Instead, they are now central to business success." Huh?
E-Strategy as Corporate Strategy
Is "E" an indispensable part of corporate strategy? Yes. Can you prove it?
What Google Knows
Privacy and search engines explained in depth.
eMarketing: The Digital Purchase Funnel
The attached study aims to answer the question of exactly when and where purchasers see online advertising, and what implications those discoveries may have on the process of planning and optimizing media.
Digging For Social Networking Gold
Where is the Social Networking Gold? Read this report, by Pew Research, to get good information on the demographics and trends of social networking and find out!
Introduction to eBusiness
This is an excellent presentation on eStrategy – what is it and how to formulate it. However, the best part is the case studies on IBM, Charles Schwab etc. that are used to present concepts. Let the professor take you on the eBusiness journey…
