Despite good intentions, what retailers deliver is not always what shoppers want. Bringing customer insights into everyday operational decisions can help retailers close the gap.
Traditional advertising players – broadcasters, distributors and advertising agencies – will need innovative new approaches to respond to major industry shifts underway.
IT Strategies fail on poor execution. Function point analysis is a tool to make better implementation decisions before money is spent on them! Good overview of the tool and approach.
Does IT Matter? If you needed proof, here it is…
Innovation is on everyone’s minds but is it understood? Here are the 7 myths about innovation
Yankee Group calls it “consumerism” but this is old wine. Shadow IT has its pitfalls. Can you create a winning model that leverages its benefits?
How did BT get a 19% improvement in unit cost at the same time it achieved 15% increase in customer satisfaction? How did they do it in one year!!
Does IT ROI matter? According to this research, “best in class” companies measure and track IT ROI to accomplish a 93% improvement in key metrics!
A project’s charter is its anchor. It provides returns exponentially greater than the time and effort spent creating it.
