Chief Value Officer
This article discusses the need for a C-Suite role to manage customer value. The question is: how does the Chief Digital Officer role differ from this Chief Value Officer role being proposed?
October 20, 2017
Domain
CIO Career Knowledge Archive – Page 21
The Rise of the Digital Chief Marketing Officer (CMO)
This paper discusses the tectonic shift in marketing and as a result the marketing organization that is occuring because of the digital tsunami – will the Chief Marketing Officer (CMO) role survive? will it be re-defined? how? An excellent discussion on the emerging role of the CMO.
October 20, 2017
The Other CDO – Chief Data Officer
This white paper makes the case for a C-Suite role to harness enterprise data – Chief Data Officer (CDO). What is a CDO? Why is a CDO needed? What are the responsibilities of the CDO role? A different perspective on the expansion of the C-Suite.
October 20, 2017
How to make the CDO Role succeed?
This paper discusses the factors driving the success of the CDO role. A good discussion to prevent the recent spate of failures in the CDO role.
October 20, 2017
The Rise of the Chief Marketing Technologist (CMT)
This research explores the skills, career paths, attitudes and behaviors of the emerging chief marketing technologist role – an amalgamation of the Chief Marketing Officer (CMO) and the Chief Information Officer (CIO) roles running parallel to the Chief Digital Officer (CDO) role!
October 20, 2017
The Right CDO for the Job
This paper defines the Chief Digital Officer (CDO) role, sets its objectives, and discusses the different types of CDOs who are needed to meet them. A good discussion for the CIO to understand how to transition into the CDO role.
October 20, 2017
The Rise of the Chief Digital Officer Role
This annual research focuses on studying the emerging chief digital officer (CDO) role. Which environments – industry, country etc. – is it taking a hold in? Why? What is the CDO role charged with? Where is the role headed. Excellent discussion for the CIO who wants to understand how digital is going to disrupt their own role.
October 18, 2017
Digital Transformation of the Chief Marketing Officer (CMO) Role
This annual study tracks the challenges faced by the Chief Marketing Officer (CMO) role and recommends solutions to cope with them. These challenges have increased with the advent of digital technologies. So, is the CMO to transform into CDO? Good discussion.
October 18, 2017
An Overview of the Role, Responsibilities, and Impact of the Chief Digital Officer (CDO)
This is a comprehensive overview of the Chief Digital Officer’s (CDO) role, detailing how digital transformation can address challenges and improve services through coordinated efforts across various sectors.
October 18, 2017
How does Leadership Style Affect Employee Performance?
This research investigated the impact of organizational culture and leadership style on employee performance. An excellent study for the CIO who wants to understand how to adjust their style and mold the culture to improve performance. (100 pages)
October 17, 2017