The job market is - apparently - flooded with resumes. Are you getting the resumes you want?
Therein lies the biggest problem organizations and leaders face - hiring talent. This problem does not disappear in a bad job market - one can argue that it increases exponentially with the volume of resumes.
So, how do you make your organization attractive to potential "talent?" One word: branding. This true and tried marketing concept works wonders for a CIOs hiring efforts as well.
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