The story of acronyms – lord knows we love them! – and the alphabet soup they create is one of frustration. Especially when one is trying to present a really powerful concept but the audience is caught up in the alphabets in the soup. BPM and SOA have got tangled up in this alphabet soup. People have mixed and merged these concepts – that are interconnected but not pre-requisites by any stretch of imagination – to the point where confusion reigns and forward movement is an issue. The enclosed article proposes an approach to get these concepts untangled.