Business Model Guide
This business model guide provides a step by step introduction to business models and using them to gain competitive advantage
This business model guide provides a step by step introduction to business models and using them to gain competitive advantage
These best practices are designed to help create a social marketing program that leverages the medium effectively without creating a legal and ethical nightmare for you.
This business model template provides a good framework to analyze business models. MUST READ!
This presentation provides answers to some key questions on e-Business and then goes into e-Business models.
An excellent report, by Mary Meeker et al. of Morgan Stanley, on the latest internet trends.
Increasingly, advertising is moving online. Do e-marketers know what their return on investment is on online advertising?
This social marketing playbook – called as such because it provides a game plan for social marketers – provides a step-by-step guide to social marketing.
Are marketers wrong when they claim that customers want advertisements tailored to their interests.
Often we create a website or web presence and forget that it is for a business purpose or objective. Metrics or e-metrics in this case are what connects a website to business results.
 This, albeit dated, presentation provides excellent insight into key internet trends.