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e-Strategy Research Collection

E-strategy research refers to the process of analyzing and evaluating an organization’s digital strategy, including its online presence, digital marketing, and technology infrastructure. Effective e-strategy research can help organizations optimize their online presence, improve customer engagement, and achieve desired business outcomes.

E-strategy research may include:

Analyzing customer needs: Organizations should analyze the needs and preferences of their target audience to ensure that their digital strategy is aligned with customer expectations.
Evaluating competitors: Organizations should evaluate the digital strategies of their competitors to identify areas of competitive advantage and potential areas for improvement.
Assessing technology infrastructure: Organizations should assess their technology infrastructure to ensure that it is aligned with their digital strategy and can support desired business outcomes.
Evaluating digital marketing: Organizations should evaluate the effectiveness of their digital marketing efforts, such as website design, search engine optimization, and social media engagement.
Assessing cybersecurity risks: Organizations should assess their cybersecurity risks and implement appropriate safeguards to protect against potential threats.

Effective e-strategy research requires a deep understanding of the organization’s business goals, as well as the competitive landscape and market trends. IT executives should ensure that their e-strategy research is aligned with their organization’s overall business strategy and is well-documented.

The E-Strategy Research category within the CIO Reference Library provides CIOs and other IT executives with a comprehensive set of resources that illustrate effective e-strategy research practices. This category includes a range of resources, such as articles, whitepapers, and case studies, that offer insights into different aspects of e-strategy research, such as analyzing customer needs, evaluating competitors, assessing technology infrastructure, evaluating digital marketing, and assessing cybersecurity risks. By leveraging these resources, CIOs and IT executives can gain a deeper understanding of effective e-strategy research practices and optimize their digital strategy to achieve desired business outcomes.

A Strategic Approach to Enterprise Mobility

This paper discusses a strategic approach to enterprise mobility – what are the key drivers of enterprise mobility? how do e-business models affect enterprise mobility strategy? how to make the build-versus-buy decision in enterprise mobility? – to create a competitive advantage for the business.

Implementing an Enterprise Mobility Strategy

One of the most exciting trends in business is mobility. With the flood of consumer devices entering the workplace, organizations are looking at ways to implement mobile to improve communications strategies, cut costs, increase employee productivity, and transform collaboration across boundaries. This report highlights how companies can effectively implement an

Enterprise Mobility Strategy in the Cloud

This research discusses the multiple forces – BYOD, and cloud computing to name a couple – and trends shaping the IT landscape and argues that an effective enterprise mobility strategy must be developed keeping in mind the key forces at play. So, how does enterprise mobility shape these forces? How do these forces shape enterprise mobility?

CIO Strategy For Enterprise Mobility

This white paper discusses the key trends shaping the IT landscape and the critical things a CIO must undertake to address and harness these trends and not be swept up by the waves! Good Read!

Business Benefits of Enterprise Mobility

This research studied the impact of enterprise mobility applications on business value. First, it explores the use of enterprise mobility, then the actual business benefits derived from the use of enterprise mobility, and reports on lessons learned.

Simple Guide to Enterprise Mobility Strategy

This whitepaper discusses the results of a survey exploring the current use of mobility in the enterprise to build a simple step by step approach to creating and implementing an enterprise mobility strategy.

Developing an Enterprise Mobility Strategy

This guide introduces a best practice based approach to develop an enterprise mobility strategy. First, it introduces the current state of enterprise mobility – who is using it and how are they implementing it? Second, it discusses the lessons learned from this study of the current trends in enterprise mobility. Finally, it provides a strategy for enterprise mobility – how to get started on the journey?

Top 10 Mobile Trends

This report lists top mobile trends with recommendations on those to watch going forward.

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