Welcome to the e-Business ROI and Value category in our CIO Reference Library. This curated collection of articles, resources, and guides is designed for CIOs, IT executives, business leaders, and professionals seeking to understand and maximize the return on investment (ROI) and value creation from their organization’s e-business initiatives. Achieving a positive ROI and generating tangible value from e-business efforts are essential for justifying investments, driving growth, and enhancing competitiveness in the digital landscape.
In this category, you will find information and insights on various aspects of e-business ROI and value, including:
Explore the e-Business ROI and Value category to deepen your understanding of the various strategies and best practices for maximizing the return on investment and value creation from your organization’s e-business initiatives. By focusing on ROI and value, you can ensure that your e-business efforts contribute meaningfully to your organization’s growth, competitiveness, and long-term success in the digital landscape.
This presentation set introduces e-Business strategy – from concept to implementation. (100+ slides) What is e-business strategy? How does e-strategy differ from business strategy? How to develop an e-business strategy? What are the steps required to implement an e-strategy? How to integrate e-strategy with business strategy and it strategy? How
This presentation discusses network effect and their use in e-business strategy – create competitive differentiation and barriers to entry. How to create switching cost for customers? what are the key concepts in network economics and lock-in? how to calculate switching costs? what are the different types of lock-ins and some examples of business lock-in? (19 Slides)
This primer introduces electronic business value framework (EBV) which helps an organization identify, select and fund e-commerce opportunities based upon their potential for business value creation.
This presentation references the online political donation campaign to teach us all invaluable lessons in online marketing, especially metrics that matter.
This white paper discusses using your web presence to build trust and turn online relationships into sales leads – perhaps, closing sales as well?
This research paper examines the causes of failure and success in Dot Coms engaged in e-Commerce. It presents a preliminary framework that identifies the key factors that govern Dot Com success.<br /><br />Note: Contains scary mathematical equations. Please ignore and focus on the proposed framework.
This research focuses on a simple question: why did Webvan fail and Peapod succeed? It uses four factors to compare the failure of one and the success of the other in the same market! The factors are: managerial decisions, logistical infrastructure, technological systems, and marketing strategies.
Boo.com burst into flames six months after launch but not before burning through $185M. So what happened to the promise of an exceptionally profitable website? This e_Business case study tries to find out!
Social media is important to creating business value – just how important is it? This research paper answers that question. It introduces a "social media ecosystem" framework to help understand what businesses and customers accomplish using social media – using this as a basis to develop specific measures for activities that have a direct relationship with business value.
This presentation discusses scenario planning using business model analysis in response to a disruptive technology such as mobile computing.
