Post merger integration used to be the buzz word and imperative for merger success. This whitepaper helps focus on the "golden window" of opportunity. Surprise – it lies before the merger!
Suppliers are the lifeblood of many – all? – companies. The question is: how to forge a win-win relationship with them? This article provides much needed guidance.
Traditional advertising players – broadcasters, distributors and advertising agencies – will need innovative new approaches to respond to major industry shifts underway.