e-Business Case Study: Using e-Business for Competitive Advantage


What is your next move when you own the world? Intel had to ponder this question in the late nineties - they dominated their world but knew that change is the only constant in the business world. The internet was beginning to chip away at brick and mortar and to maintain a competitive edge they needed to act. And the rest, as the saying goes, is history.

This paper takes the example of e-Business success at Intel - first 15 days they raked in $1 Billion in sales and the trend continued for each subsequent month for the rest of the year! - to study the competitive advantage e-Business can bring.

So, you may not become a top ten market capitalized company in the world but careful attention to your business model, using e-Business, has the potential to propel you into a success trajectory. And then, who knows where that takes you!

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