This step by step guide to creating a social community teaches you how to successfully plan, build and launch an online community built for your constituents.
This paper defines business model – it starts by using current definition, proposes guidelines to extend this definition, discusses the four key components of a business model, and then provides a new definition for the term.
This presentation discusses revenue models for selling on the web. Specifically, it will help you understand: What is a Revenue model? What are the different types of revenue models? How to switch between revenue models? Why do that? What are the imperatives to create revenue on the web? What is
This paper analyzes the early efforts of magazine publishers that actively provided online content. This research specifically focused on the relationship between the pursuit of various revenue streams and the impact of these streams on firm performance.
This paper discusses a framework to understand and implement a monetization strategy for content Why is the traditional newspaper/magazine subscription based business model under threat from digital content? How to overcome barriers created by digital content? How to create a multi-channel monetization strategy for content? EXCELLENT READ!