Developing a Social Brand
This paper discusses the concept of brand in the context of social media. It defines the concept of a social ecosystem and describes the steps to creating a social brand.
June 28, 2011
Chapter
e-Business Strategy (e-Strategy) Collection – Page 10
Using Social Media for Human Resources
How do HR professionals and HR consultants use social media and Web 2.0 technologies? A survey of HR professionals found that many of them are fully aware of the potential of these technologies. However, opportunities exist to improve their knowledge and experience.
June 28, 2011
Social Media Toolkit
This social media toolkit provides guidelines for the use of social media in the workplace – to maximize business value and minimize risks. The toolkit discusses 1) social media policy 2) Web 2.0 legal issues and concerns, and 3) guidelines for employees
June 21, 2011
An Ontology for Defining e-Business Models
An excellent presentation on business models – from definition to use in business strategy in an easy to understand way.
May 3, 2011
Competitive Advantage through Business Model Design & Innovation
An excellent presentation on business models – what are they? how to understand your business model? However, the best part is: how to use business model analysis to create competitive advantage?
May 3, 2011
Do Some Business Models Perform Better than Others?
This paper analyzed the performance of all publicly traded firms in the United States using a business model framework and determined that "some models do, indeed, have better financial performance than others!!"
May 3, 2011
Case Study: Developing a Portal Strategy
This case study describes the steps to developing a portal strategy.
March 30, 2011
Case Study: Implementing an Enterprise Portal Strategy
A detailed look at developing and implementing an enterprise portal strategy.
March 30, 2011
Social Media Strategy Framework
A one pager that describes a social media strategy framework.
March 30, 2011
5 Steps to e-Business Portal Strategy
This comprehensive guide details five essential steps to develop a strategic e-business portal that not only meets technological demands but also drives business value. By building a multifunctional team, assessing your current business context, focusing on user needs, and organizing your portal initiatives, this guide offers actionable insights to help you create a portal that supports your organization’s goals and fosters sustainable growth.
March 30, 2011