A primer on E-Metrics
Often we create a website or web presence and forget that it is for a business purpose or objective. Metrics or e-metrics in this case are what connects a website to business results.
Welcome to the e-Business ROI and Value category in our CIO Reference Library. This curated collection of articles, resources, and guides is designed for CIOs, IT executives, business leaders, and professionals seeking to understand and maximize the return on investment (ROI) and value creation from their organization’s e-business initiatives. Achieving a positive ROI and generating tangible value from e-business efforts are essential for justifying investments, driving growth, and enhancing competitiveness in the digital landscape.
In this category, you will find information and insights on various aspects of e-business ROI and value, including:
Explore the e-Business ROI and Value category to deepen your understanding of the various strategies and best practices for maximizing the return on investment and value creation from your organization’s e-business initiatives. By focusing on ROI and value, you can ensure that your e-business efforts contribute meaningfully to your organization’s growth, competitiveness, and long-term success in the digital landscape.
Often we create a website or web presence and forget that it is for a business purpose or objective. Metrics or e-metrics in this case are what connects a website to business results.
  This paper presents key metrics to evaluate the performance of your e-business in pursuit of business value. More importantly, it connects them to the key concept in e-business – customer lifecycle. MUST Read!
The toolkit has been prepared for e-government, however, it can become an invaluable part of your eStrategy process if you focus on the "big picture" and not get tangled in the proverbial weeds. Take a macro view to create an analogous toolkit for your organization. Excellent Read!
What are the key factors in the business optimization of an e-commerce initiative? The rise and apparent demise of the internet has left us with invaluable lessons in its aftermath. Perhaps the most important one is: It’s the business, stupid! e-Business is the art and science of creating business value