Topic: web 2.0

What Are Companies Really Doing With Social Business?

This research report found that social media’s importance to business is growing rapidly, business leaders want to embrace this change but lack tangible metrics to make the case for it, both small and large companies see the potential advantages but mid-sized companies do not, and the adoption rate is higher in tech and media industries. What does this have to do with you? Read On!

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How Business Uses Social Media

This research report explores the use of social media for business use to find that "there remains a significant gap between expectation and reality when it comes to social media."

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CIO and Web 2.0

This presentation makes the case for CIO leadership in web 2.0 – first, it lays the foundation through a discussion on best practices that lead to successful communities and then illustrates them through case studies. CIOs have a real opportunity to get a seat at the table by learning, communicating and implementing the business value of web 2.0

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Guide to Web 2.0 Engagement

This guide – written for state government employees – provides principles, processes and tools as a starting point for making online engagement work in a web 2.0 environment. There are no checklists – this Guide offers a basic walkthrough of the issues and risks associated with online engagement.

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Social Media Opportunities and Risks

This presentation provides an overview of social media, its drivers and benefits and the risks associated with its use – especially, cyber criminals using it to attack your organization.

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How Not to Botch Social Media

Conversations about your business are taking place every day on blogs, forums, and social media sites. What do you do about them? This whitepaper discusses dos and don’ts of managing conversations about your brand.

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Managing Business Risks of Social Media

This paper makes the case for senior leaders in every organization to understand the risks associates with the social media revolution and have a clear plan to monitor, manage and mitigate threats that can and will occur.

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Social Media Policy

This presentation discusses best practices for setting a social media policy for your organization based upon use cases – social media use by employees creates opportunities and has risks and those organizations that manage these risks reap the benefits. Good discussion.

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Using Wikis For Business

This paper defines and describes wikis – taking Wikipedia as an example – in depth and then discusses their use in the corporate context. The author argues that to understand wikis one must focus on two concepts – the simple web based multi-user document management technology and a management philosophy that encourages knowledge management rather than dictates it.

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What Are Companies Really Doing With Social Business?

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