Chapter

e-Business 101

Welcome to the e-Business 101 category in our CIO Reference Library. This collection of articles, resources, and guides is designed for CIOs, IT executives, business leaders, and professionals new to e-business or looking to deepen their understanding of the fundamentals. This category aims to provide you with the knowledge and tools necessary to implement e-business strategies within your organization successfully.

e-Business, or electronic business, refers to using digital technologies, platforms, and channels to conduct business activities, streamline processes, and enhance customer experiences. In the era of digitalization, e-business has become increasingly important for organizations across industries to remain competitive, optimize operations, and unlock new growth opportunities.

In this category, you will find a range of topics covering the essentials of e-business, including:

  1. Introduction to e-Business: An overview of the concept, its evolution, and its impact on modern business practices.
  2. E-commerce Fundamentals: Understanding the basics of online buying and selling, various e-commerce models, and the critical components of an e-commerce website.
  3. Digital Marketing Basics: Exploring the foundations of digital marketing, including search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, email marketing, and social media marketing.
  4. Digital Payment Systems: An introduction to various digital payment methods, payment gateways, and the security considerations surrounding online transactions.
  5. E-Business Technologies: A primer on the technologies that power e-business, such as web services, cloud computing, mobile applications, and more.
  6. Supply Chain Management and Logistics: Understanding the role of digital technologies in optimizing supply chains, enhancing inventory management, and improving order fulfillment processes.
  7. Digital Customer Experience: The principles and best practices for designing seamless, engaging, and user-friendly digital experiences for customers.
  8. Legal and Regulatory Considerations: An overview of the legal and regulatory landscape for e-business, including data privacy, intellectual property, and taxation.

Explore the e-Business 101 category to understand the key concepts, best practices, and strategies underpinning successful e-business implementations. Armed with this knowledge, you’ll be better equipped to navigate the complexities of e-business and harness its potential to drive growth and success for your organization.

What is e-Business?

Learn about e-business, its benefits, types, components, and examples. Understand the differences between e-commerce and e-business and their future outlook.

Introduction to e-business and e-commerce

This presentation provides an overview of e-business and e-commerce – the foundation to plan, manage and execute your electronic business strategy. (40 slides)

How Business Uses Social Media

This research report explores the use of social media for business use to find that "there remains a significant gap between expectation and reality when it comes to social media."

e-Payments Primer

This primer introduces e-payments – what is electronic funds transfer? what are the various types of electronic payments, and how do they work? what are some common applications that enable electronic payments? how do payment cards work? how do payment systems work? what are the benefits and challenges in electronic commerce?

Guide to Web 2.0 Engagement

This guide – written for state government employees – provides principles, processes and tools as a starting point for making online engagement work in a web 2.0 environment. There are no checklists – this Guide offers a basic walkthrough of the issues and risks associated with online engagement.

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