Downloaded 15 times
Marketing Capabilities for the Digital Age
BCG recently surveyed marketing executives from more than 30 companies to better understand how their organizations are dealing with the effects of digital media. This report presents an overview of the digital landscape, our survey findings, and guidelines for how different industries can get more from digital marketing.
Don’t Miss These Related References:
Find More References Like This
Signup for Thought Leader
Get the latest IT management thought leadership delivered to your mailbox.
Our 100% “NO SPAM” Guarantee
We respect your privacy. We will not share, sell, or otherwise distribute your information to any third party. Period. You have full control over your data and can opt out of communications whenever you choose.