e-Business ROI/Value Collection – Page 4

This presentation discusses network effect and their use in e-business strategy - create competitive differentiation and barriers to entry. How to create switching cost for customers? what are the key concepts in network economics and lock-in? how to calculate switching costs? what are the different types of lock-ins and some examples of business lock-in? (19 Slides)

This primer introduces electronic business value framework (EBV) which helps an organization identify, select and fund e-commerce opportunities based upon their potential for business value creation.

This presentation references the online political donation campaign to teach us all invaluable lessons in online marketing, especially metrics that matter.