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This chapter provides an insightful case study on Netflix’s transformation from traditional IT processes to an industry-leading example of IT maturity. From identifying the need for a scalable, robust IT infrastructure to aligning its improvement strategy with its goal of becoming a leading global streaming service, this piece explores how Netflix has continuously refined and optimized its IT practices. Discover how the company’s strategic investment in cloud infrastructure, big data analytics, and agile methodologies has paid dividends, allowing rapid global expansion, personalized customer experiences, and quick adaptation to market changes.